What is the Jungle Scout Sales Estimator?
The Jungle Scout Sales Estimator is like your go-to crystal ball for Amazon sales. It helps you get a quick idea of how many units a product is selling each month. Whether you’re validating a product idea, scoping out competitors, or sizing up market potential, this tool gives you a solid starting point.
The Sales Estimator is one of Jungle Scout’s most approachable tools, and it’s particularly useful for new and intermediate Amazon sellers. Its main advantage is speed and simplicity: you grab a product’s Best Seller Rank (BSR), select the category and marketplace, and get a quick sales estimate. For sellers who are still testing product ideas, this saves hours of manual guesswork. It’s also free to use on their website, which makes it an easy entry point for those not yet ready to commit to a paid subscription.
Another strong point is that the estimator draws on Jungle Scout’s large data pool and algorithms that have been refined for years. Compared to “gut feeling” or generic Amazon browsing, this tool gives sellers a data-backed starting point to evaluate potential products.
You can use it for free as an online calculator, or access the integrated version inside Jungle Scout’s paid plans.
How it works
At the heart of the Sales Estimator is Jungle Scout’s proprietary AccuSales™ algorithm. This algorithm crunches billions of data points daily and bases its estimates on the last 30 days of a product’s performance.
Here’s what you’ll need to enter:
- Amazon Marketplace: Pick the right marketplace (like the US, UK, or Germany).
- Product Category: Choose the exact category your product sits in.
- Best Seller Rank (BSR): Enter the product’s BSR, which shows how it stacks up against others in that category.
For even more accuracy, you can plug in a product’s ASIN. Once you do, the estimator gives you the average monthly sales figure—simple, clear, and category-specific.
What you’ll get
- Estimated monthly sales: The main output—how many units the product sells on average per month.
- Marketplace and category-specific insights: Tailored estimates based on the country and category you choose.
- Competitor analysis: Enter a competitor’s ASIN to see how many units they’re selling each month.
- Performance trends: Data reflects the past 30 days, so you’re always looking at recent performance.
Conclusion
The Sales Estimator takes the guesswork out of figuring out demand and gives you actionable numbers to guide your Amazon strategy.
Who is the Jungle Scout Sales Estimator For and How Does It Help?
The Jungle Scout Sales Estimator is built for anyone selling on Amazon. Whether you’re just dipping your toes in or you’re an established brand looking to scale, it helps you make smarter, data-backed decisions.
Who is it for?
Beginner Amazon sellers – Validate that first product idea before you spend a dollar on inventory.
Experienced sellers – Explore new niches, spot trends, and expand your catalog with confidence.
Private label businesses – Find high-demand, low-competition products you can brand as your own.
Agencies and brands – Pair the estimator with other Jungle Scout tools for deeper market and competitor intelligence.
How does it help?
Validates product ideas – Quickly check demand. High estimated sales = green light; low numbers = move on.
Analyzes the competition – Enter a competitor’s BSR or ASIN to estimate their monthly sales and gauge market share.
Informs market research – Understand category potential by seeing real sales estimates across niches.
Improves inventory planning – Use forecasts to avoid stockouts and overstocking.
Guides launch strategy – Set realistic goals for pricing, marketing, and the sales needed to hit a target BSR.
Saves time – Filter out weak niches in seconds instead of spending hours on manual research.
Jungle Scout Sales Estimator Accuracy
Accuracy is where things get nuanced. Jungle Scout’s Sales Estimator uses its proprietary AccuSales™ algorithm to predict monthly sales, and Jungle Scout cites strong accuracy in its own studies. That said, independent comparisons don’t always agree, and results can vary based on what you’re estimating.
Why estimates aren’t exact
No tool has direct access to Amazon’s private sales data. Every estimator (Jungle Scout included) uses signals like Best Seller Rank (BSR) and historical patterns to make educated guesses.
What impacts accuracy
Product category – Some categories model better than others.
Seasonality and trends – Holidays and fads swing demand, which muddies 30-day snapshots.
BSR volatility – BSR moves throughout the day; tools only capture snapshots.
Variants – Sizes, colors, and bundles can blur item-level sales signals.
Your marketing – Ads, coupons, and price changes can spike or dip sales beyond what models expect.
New competitors – Market entries can quickly change the curve.
How to use estimates the smart way
Use for direction, not perfection – Think “is this niche promising?” rather than “this will sell exactly X units.”
Check trends, not one snapshot – Look at rolling history to spot seasonality and consistency.
Compare multiple ideas – Run several ASINs and niches before you commit.
Layer more signals – Pair estimates with competition levels, listing quality, reviews, and pricing.
Plan inventory with buffers – Forecast with ranges so you’re protected from stockouts or overstock.
Jungle Scout Sales Estimator Plans and Pricing
The Jungle Scout Sales Estimator is available in a limited free version on Jungle Scout’s site, and unlocked fully inside their paid plans. With a subscription, you get a larger monthly quota of estimates plus the rest of Jungle Scout’s research and optimization tools.
Plans and monthly estimate limits
- Free online tool – Run a small number of estimates per day with the web calculator. No subscription required.
- Starter – 500 estimates per month. Great for brand-new sellers validating early product ideas.
- Growth Accelerator – 1,000 estimates per month. Ideal for growing sellers who need more data to scale.
- Brand Owner + CI – 5,000 estimates per month. Built for established sellers, agencies, and teams that want deep competitive intel.
How to access the estimator
- Free access – Use the Sales Estimator page on Jungle Scout’s website for the limited calculator.
- Paid access – If you have a subscription, open the estimator right from your Jungle Scout dashboard. Combine annual pricing with our exclusive discount for the best deal.
Be Efficient
Try the free calculator to get a feel for demand, then upgrade when you need more estimates and the full toolset to research, compare, and launch with confidence.
Getting Started With Jungle Scout Sales Estimator
You can use the Jungle Scout Sales Estimator free on their website or inside a paid plan. The workflow is quick: grab a product’s category and Best Seller Rank (BSR) from Amazon, plug them into the estimator, and review the result.
Step 1: Find a product on Amazon
Go to the marketplace you want to research (for example, amazon.com).
Search for a product you’re considering or want to analyze.
Open the product’s listing page.
Step 2: Locate the product’s BSR
Scroll to the Product details section on the listing.
Find the Best Seller Rank and note the exact category (for example, #516 in Pet Supplies).
Pro tip: You can also grab the ASIN in Product details. Using the ASIN can make your estimate more precise.
Step 3: Use the Jungle Scout Sales Estimator
Open the free Jungle Scout Sales Estimator on Jungle Scout’s website.
Select the same Amazon marketplace.
Choose the exact product category you noted.
Enter the BSR.
Optional: Enter the ASIN for a tighter estimate.
Click Calculate Sales to see the monthly sales estimate.
Step 4: Analyze the results
Product research: Compare estimates across several products to spot niches with healthy demand.
Competitive analysis: Estimate a competitor’s monthly sales to understand potential market share.
Goal setting: Use the estimate to set realistic launch targets and track progress.
Using Jungle Scout Sales Estimator to Account for Variations and Seasonal Demand
The free Jungle Scout Sales Estimator gives you a quick snapshot of average monthly sales, but it won’t capture variations or seasonality on its own. To handle those, pair the estimator’s numbers with Jungle Scout’s paid research tools and a few smart checks.
Accounting for variations
A single listing can have multiple variants (size, color, flavor). The estimator reports for the parent listing, not each variant, which Jungle Scout updated recently to improve consistency and reduce noise.
How to gauge variant-level performance:
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Review velocity – Open the reviews by variant and note which one is getting the most recent reviews. Faster review flow usually indicates higher sales.
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Jungle Scout Extension – Use the extension to view BSR at the variant level. It won’t give a sales estimate per variant, but a stronger BSR hint points to the better seller.
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Amazon FBA Revenue Calculator – Plug in individual ASINs to compare unit economics for each variant so you’re not guessing on profitability.
Accounting for seasonal demand
Because the estimator reflects a rolling 30-day average, it can look high or low depending on the time of year. Use historical tools to see the bigger picture.
Ways to validate seasonality:
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Product Tracker (paid) – Track daily sales over time to spot patterns, not just one snapshot.
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Look for weekly swings and month-over-month trends.
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Roll up to monthly summaries to map the annual peak and off-season.
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Do year-over-year comparisons when possible to confirm repeatable seasonality.
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Opportunity Finder’s seasonality filter (paid) – Search niches by Low, Moderate, or High seasonality to match your risk tolerance and cash flow needs.
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Evaluate yearly volume – For highly seasonal items (e.g., 15%+ of annual sales in the peak month), plan inventory, cash, and marketing around the spike rather than an average.
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Historical search volume – Use Jungle Scout’s keyword trends to confirm demand spikes line up with sales swings.
Combine with Competitor Analysis for the Best Data
Combining the Jungle Scout Sales Estimator with Competitor Analysis gives you the clearest picture. The Sales Estimator shows potential sales volume. Competitor research adds context so you can spot market share, gaps, and strategy moves. Use the Sales Estimator to quantify, then let Competitor Analysis tell you where and how to win.
How to use the Sales Estimator for competitor analysis
1. Identify your top competitors
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Search your primary keyword on Amazon and focus on page-one organic results.
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Grab the ASINs for the top direct competitors.
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Run each ASIN through the Sales Estimator to get monthly sales.
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Favor products with steady BSR and sales history, not just temporary spikes.
2. Estimate market potential
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Add up estimated monthly sales for the top 5–10 listings to size the niche.
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As a quick gut check, a combined 3,000+ units per month usually signals decent demand.
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Define a realistic target. Example: if the niche totals 5,000 units and you aim for 10 percent share, your launch goal is about 500 units per month.
3. Go deeper with Jungle Scout tools (paid)
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Build a competitor segment and track weekly and monthly units sold.
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Watch price changes and promo patterns.
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Monitor review count, rating trends, and velocity.
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Benchmark your sales and share against the segment over time.
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Keyword Scout and Rank Tracker
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Run reverse ASIN on competitors to uncover the keywords driving their traffic and sales.
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Track historical ranks to see which terms are stable winners vs seasonal.
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Use findings to optimize titles, bullets, back-end terms, and PPC targeting.
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4. Audit listings and reviews
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Listing quality: Evaluate images, A+ content, titles, bullets, and FAQs. Note gaps you can beat on day one.
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Review analysis (via CI): Pull themes from complaints and praise. Turn complaints into product improvements and use praised features as must-haves.
Maximizing Your Workflow
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Work in cohorts. Analyze the top 10 together rather than one-off ASINs so your estimates reflect the real market.
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Track over time. Re-run estimates weekly for a month to smooth out BSR volatility.
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Pair volume with difficulty. High demand is great, but confirm keyword competition, review moats, and price pressure before committing.
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Plan with ranges. Forecast best, base, and worst cases for inventory and cash flow.
Combine Data Points With the Chrome Extension
Combining the Jungle Scout Sales Estimator with the Chrome Extension gives you a fuller, more reliable read on a product’s potential. The free online estimator is great for a quick monthly sales snapshot based on BSR, while the Extension (part of paid plans) layers on real-time insights and historical trends right on Amazon pages. Use the Extension to find and contextualize opportunities, then use the Sales Estimator to validate specific ASINs. Together, you get speed, depth, and confidence.
How to use both tools together
1) Start broad with the Chrome Extension
- Run the Extension on an Amazon search results page for your target category.
- Scan key metrics for each listing: estimated monthly sales, monthly revenue, average category sales.
- Apply filters for price, reviews, BSR, and estimated revenue to surface high-demand, low-competition candidates fast.
2) Verify specifics with the Sales Estimator
- Take promising ASINs and cross-check them in the online Sales Estimator.
- Prioritize listings with a steady BSR – stable rank usually means a more reliable monthly estimate.
- If BSR is bouncing around, treat the estimate as looser guidance.
3) Add historical context with the Extension
- Open the product page and view historical graphs for sales, price, and rank.
- Check for seasonality – a 30-day snapshot can miss peaks and slumps.
- Look for consistent demand over time, not just a one-month spike.
4) Confirm viability with more Extension metrics
- Opportunity Score – A quick read on demand, competition, and listing quality.
- Built-in FBA Profit Calculator – Estimate fees, profit, and ROI for a realistic margin check.
- Keyword insights – Use the keyword cloud to spot strong terms, then align that demand with your sales estimates.
Maximizing Your Workflow
- Work from wide to narrow: Extension first, Estimator second.
- Trust trends over snapshots: historical graphs beat a single 30-day average.
- Make decisions with ranges, not single numbers: plan for best-base-worst.
- Cross-check keywords: strong search demand should match strong sales signals.
Combine with Product Tracker to Keep Track of Competitors
Pair the Jungle Scout Sales Estimator with Product Tracker to go from quick snapshots to long-term insight. The Estimator helps you spot top performers worth watching. Product Tracker keeps tabs on those ASINs over time so you can see real trends, not just a moment in time. Let the Sales Estimator point you to the right competitors, then let Product Tracker reveal how the market actually behaves over time.
Step 1: Find competitors with the Sales Estimator
- Start broad on Amazon: Search your main keywords and scan page-one organic results.
- Use the Chrome Extension for at-a-glance estimates on the results page.
- Run the Sales Estimator for specific ASINs to get a quick monthly sales snapshot.
- Pick your targets: Shortlist high-volume, consistently ranked products to track.
Step 2: Set up tracking in Product Tracker
- Add ASINs: In your Jungle Scout dashboard, add the competitors you identified.
- Organize into groups: Create lists like “Top Competitors – [Category]” for easy comparisons.
- Monitor the key metrics over time:
- Average daily and monthly revenue
- Average units sold
- BSR history
- Price changes and review count/rating shifts
- Historical sales trends
Step 3: Turn tracked data into strategy
- Spot trends and seasonality: Use historical views to plan inventory and promos around predictable spikes and dips.
- Find pricing opportunities: If rivals drop price to chase the Buy Box, plan a counter. If they raise price in peak season, consider nudging up to protect margin.
- Improve listing quality: Track review velocity and ratings, then study images, titles, bullets, and A+ content to identify gaps you can beat.
- Forecast with confidence: Use the top sellers’ yearly patterns as guardrails for your own launch goals and reorder timing.
Quick workflow
- Use the Extension and Estimator to shortlist winners.
- Add those ASINs to Product Tracker.
- Watch the metrics weekly and note promos, coupons, or rank jumps.
- Adjust pricing, inventory, and keywords based on what the data shows.
What each tool adds
Sales Estimator
- What it tells you: Fast monthly sales snapshot for a specific ASIN/BSR
- Best use: Identify high performers to track and size up competitors quickly
Product Tracker
- What it tells you: Day-by-day and month-over-month trends, BSR history, pricing and reviews over time
- Best use:Validate consistency, plan inventory, and refine pricing and launch strategy
Maximizing Your Workflow
- Track at least 5-10 competitors to avoid outliers skewing your view.
- Give it time: 4-6 weeks of tracking smooths out BSR volatility.
- Make decisions with ranges, not single numbers, and re-check weekly during launch or peak season.
Combine with Keyword Scout to Find Hidden OpportunitiesÂ
Combining the Jungle Scout Sales Estimator with Keyword Scout is a smart way to uncover hidden product opportunities. The Estimator surfaces products with real demand, while Keyword Scout reveals the high-volume, low-competition keywords behind that demand. Together, they help you find profitable ideas that aren’t overcrowded. Let the Sales Estimator confirm demand, then let Keyword Scout show you exactly where to compete. This workflow turns guesswork into a repeatable system for finding profitable, less saturated product ideas.
How to find hidden opportunities
1) Spot promising products with the Sales Estimator
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Browse Amazon for categories or product ideas and use the free Sales Estimator or the Chrome Extension for deeper context.
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Prioritize products with strong estimated monthly sales as a proxy for demand.
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When using the Extension on a results page, check the Opportunity Score for a quick read on demand, competition, and listing quality. Shortlist high scorers.
2) Reverse engineer keywords with Keyword Scout
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Collect the ASINs from your shortlisted products.
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In Keyword Scout, enter up to 10 competitor ASINs to see the keywords they rank for organically and via ads.
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Scan search volume and competition metrics to find gaps.
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Target keywords with high search volume and lower competition to locate underserved niches.
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Expand your net with related phrases and long-tail keywords to build highly targeted listings and PPC.
3) Validate and build your strategy
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Validate the niche: Pair a high sales estimate with untapped, high-volume keywords. That combo signals a strong opportunity.
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Optimize your listing: Use your winning keywords in titles, bullets, descriptions, and backend terms. Jungle Scout’s Listing Builder can help.
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Launch focused PPC: Use Keyword Scout’s bid insights to structure campaigns around the most promising terms.
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Monitor progress: Track keyword ranks over time with Rank Tracker to make sure you’re gaining on competitors.
Jungle Scout Sales Estimator FAQ
The Jungle Scout Sales Estimator predicts a product’s average monthly sales on Amazon using its Best Seller Rank (BSR). Sellers and entrepreneurs use it to research ideas, analyze competitors, and validate market potential.
How it works
The tool uses Jungle Scout’s AccuSales™ algorithm, which analyzes billions of data points. To get an estimate, enter:
Amazon marketplace – e.g., US, UK, Germany.
Product category – the category shown on the listing.
Best Seller Rank (BSR) – the product’s rank within that category.
You can also enter the product’s ASIN for a more specific estimate.
Key features and benefits
Average monthly sales – A quick read on demand for a product.
Competitor insights – Enter a competitor’s ASIN to gauge their sales and market share.
Multiple marketplaces – Works across major Amazon markets in North America, Europe, and Asia.
Free access – A limited web-based estimator is available without a subscription.
Integrated in paid plans – Estimates also appear inside tools like the Chrome Extension and Product Tracker.
30-day view – Estimates reflect the last rolling 30 days, so you’re seeing recent performance, not a long-term forecast.
Accuracy
No estimator is exact. AccuSales™ is generally considered accurate for directional decisions, but you should treat the numbers as estimates. For a fuller picture, pair the Sales Estimator with historical trends in the Chrome Extension and Product Tracker.
The Jungle Scout Sales Estimator uses its AccuSales™ algorithm to predict monthly sales, but accuracy varies. No third-party tool has Amazon’s private sales data, so all results are estimates.
How accuracy is measured
Case studies: Jungle Scout and competitors like Helium 10 compare their estimates to real seller data. Reported accuracy depends on who ran the study and the sample.
Directional guide: Treat estimates as indicators of demand, not exact sales counts.
Reported accuracy vs competitors
Jungle Scout’s view: In a March 2024 study, Jungle Scout reported 84.1% accuracy vs Helium 10 at 74%.
Helium 10’s view: In a July 2024 study of ~30,000 products, Helium 10 reported 89.59% accuracy vs Jungle Scout at 60.00%.
Independent views: Some sellers say both tools can overestimate and prefer to lean on Amazon Seller Central data where possible.
What affects accuracy
Product category: Some categories model better than others.
Seasonality and trends: Peaks and dips make short windows less reliable.
BSR volatility: Rank shifts throughout the day can skew snapshots.
Variations: Multi-variant listings (size, color, bundle) are harder to estimate precisely.
Marketing activity: Ads, coupons, and price changes can swing sales beyond model expectations.
How to use sales estimates effectively
Look at the full picture: Combine estimates with competition levels, listing quality, reviews, and price.
Use historical trends: With a paid plan, check the Chrome Extension and Product Tracker for sales, price, and BSR history to confirm consistency and seasonality.
Benchmark competitors: Compare estimates across top ASINs in your niche to gauge market size and your potential share.
Use the Jungle Scout Sales Estimator by first finding a product’s Best Seller Rank (BSR) on Amazon. These steps work for both the free web estimator and the version inside a paid Jungle Scout subscription.
Step 1: Find the product’s BSR
Browse the right Amazon marketplace (e.g., amazon.com, amazon.co.uk) and open a product page.
Scroll to the Product details or Product information section.
Note the BSR and the exact category (for example, #516 in Pet Supplies).
Bonus: grab the ASIN in the same section for a more precise estimate.
Step 2: Enter the data into the Sales Estimator
Open the free Sales Estimator on Jungle Scout’s site, or in your account under Product Research > Sales Estimator.
Select the correct marketplace.
Choose the exact category you noted.
Enter the BSR, then click Calculate Sales to get the average monthly sales estimate.
Step 3: Interpret the results
Gauge demand: Higher estimated monthly sales suggest stronger demand and a more promising product.
Assess competition: Run estimates on competitor ASINs to benchmark performance and size the niche.
Cross-check: For seasonality and trends, pair the estimate with historical data in the Chrome Extension and Product Tracker (paid plans).
To use the Jungle Scout Sales Estimator, grab 3 details from the Amazon product page. The ASIN is optional but helpful.
Required information
Amazon marketplace – The country site you are researching (US, UK, Mexico, etc.).
Product category – The exact category shown on the product page.
Best Seller Rank (BSR) – The product’s numerical rank within that category.
Optional input
ASIN – The product’s unique 10-character ID. Adds precision, but BSR is the primary input.
How to find the information
Browse Amazon – Go to the marketplace you want and search for the product.
Open the product page – Click into the listing you want to analyze.
Locate the details – Scroll to the Product details or Product information section to find the BSR and category.
Input and calculate – Enter the marketplace, category, and BSR (and ASIN if you have it) into the Jungle Scout Sales Estimator, then click Calculate Sales for the average monthly estimate.
The Jungle Scout Sales Estimator is a free, standalone tool for estimating average monthly sales for a single product. Other Jungle Scout tools are included with paid subscriptions and add deeper research, competitor analysis, and business management features.
Comparison of Jungle Scout tools
- Sales Estimator
- Purpose: Snapshot view
- Data provided: One estimate of a product’s average monthly sales based on BSR in a specific category
- Use case: Quick validation when you need a fast read on demand for a product or competitor
- Product Database
- Purpose: Idea generation
- Data provided: Millions of products filterable by price, category, sales estimates, and more
- Use case: Finding a niche that matches specific criteria before deeper research
- Opportunity Finder
- Purpose: Niche exploration
- Data provided: Niche-level trends, sales volume, competition, and keyword data
- Use case: Market analysis across entire niches, not just single products
- Chrome Extension
- Purpose: Real-time analysis
- Data provided: On-page sales estimates, historical sales and pricing, and key metrics on Amazon search and product pages
- Use case: On-the-fly research while browsing Amazon, including quick checks on seasonality and competition
- Product Tracker
- Purpose: Long-term monitoring
- Data provided: Ongoing tracking of sales, BSR, price, reviews, and trends for selected ASINs
- Use case: Competitor monitoring over weeks or months to confirm patterns and shifts
- Keyword Scout
- Purpose: Keyword research
- Data provided: Search volume, ad metrics, and organic rank for Amazon search terms
- Use case: Listing optimization and PPC targeting, plus reverse-ASIN research on competitors
How the tools work together
- Product idea: Start with Product Database or Opportunity Finder to surface promising niches.
- Initial validation: Use the free Sales Estimator for a top-level monthly sales number.
- Deeper research: Use the Chrome Extension on Amazon to review historical data, competition, and viability.
- Competitive tracking: Add top ASINs to Product Tracker to monitor daily performance and confirm trends.
- Strategy formulation: Use Keyword Scout to select and prioritize keywords for your listing and PPC.
Yes, the Jungle Scout Sales Estimator is free online, but it has limits.
Free access
- Use it directly on Jungle Scout’s website.
- Run a small number of estimates per day (e.g., 3-10) — limits can change, so double-check on the site.
Paid access and benefits
- Subscribe to a plan for higher quotas and more features.
- Example: Starter plan includes about 500 estimates per month.
- Unlock additional tools for deeper research:
- Product Database for idea generation
- Keyword Scout for keyword research and PPC planning
- Chrome Extension for real-time, on-Amazon insights
- Product Tracker for long-term competitor monitoring
- Best for sellers who need consistent, in-depth data across multiple products and niches.
The Jungle Scout Sales Estimator is free to use online, but it has a daily cap.
Free daily limit
Up to 3 free estimates per day for unregistered users, per Jungle Scout’s estimator page.
Some sources mention up to 10, but the official page confirms 3.
No account is required to use the free daily limit.
Need more?
To run more estimates or access additional tools, you’ll need a paid Jungle Scout subscription.
Jungle Scout’s paid plans scale your monthly Sales Estimator quota and unlock a full toolkit for research, tracking, and optimization.
Monthly Sales Estimator allowances
Starter – 500 estimates per month. Best for new sellers validating early ideas.
Growth Accelerator – 1,000 estimates per month. For growing sellers who need more data to scale.
Brand Owner + Competitive Intelligence (CI) – 5,000 estimates per month. Built for established sellers, agencies, and larger teams.
What else you get
Chrome Extension – On-Amazon insights for search results and product pages. The Sales Estimator feature in paid plans includes unlimited searches with the Extension (per current plan terms).
Jungle Scout Academy – Full access to training and tutorials.
More pro tools – Product Database, Keyword Scout, Product Tracker, Opportunity Finder, CI, and more for end-to-end research and competitor analysis.
The Jungle Scout Sales Estimator returns estimated average monthly units sold, based on BSR. It does not calculate revenue. To estimate monthly revenue, multiply the estimated units by the product’s current price on Amazon.
How to calculate revenue
Use the Sales Estimator to get the estimated monthly sales volume.
Find the product’s current price on its Amazon listing.
Multiply: estimated units x price = estimated monthly revenue.
Example: 750 units x $24.99 = ~$18,742.50
Tools for revenue and profitability
Chrome Extension (paid) – shows on-page estimates and additional revenue insights while you browse.
Sales Analytics (paid) – tracks revenue trends and performance over time.
FBA Profit Calculator (paid) – factors in Amazon fees to estimate profit, not just revenue.
Time period covered: The Jungle Scout Sales Estimator shows a product’s average monthly sales based on a rolling 30-day window. Treat the estimator as a fresh, 30-day pulse check, and pair it with historical tools for context.
Key things to know
30-day average: It reflects the previous 30 days of activity. It’s a snapshot of recent performance, not a forecast.
Continuously updated: Because it’s rolling, the estimate refreshes with the latest data each time you use it.
Seasonality matters: A snapshot taken during a holiday spike or slow season can skew the number. Recheck at different times of year.
For history: On paid plans, use the Chrome Extension’s historical graphs or Product Tracker to see longer-term trends beyond 30 days.
Both tools use AccuSales™, but they may process different snapshots of data. Timing and input method are the main culprits behind discrepancies.
Data freshness
Chrome Extension – Pulls live data when you run it on an Amazon page.
Online Estimator – Uses the most recent data it has, which may lag behind what the Extension just fetched.
How each tool collects data
Chrome Extension – Reads current product info and estimates based on the last rolling 30 days.
Online Estimator – Depends on the BSR you manually enter. If the BSR changed since you copied it, your estimate reflects the older rank.
What else can move the numbers
Market fluctuations – Rolling 30-day averages shift as recent sales enter and older days drop out.
Promotions and price changes – Short bursts of sales can temporarily inflate BSR and estimates.
Parent/child ASINs – Variation handling and indexing changes can alter what gets counted.
How to get the best data
Prefer the Chrome Extension on the product page for the most up-to-date snapshot.
Check the historical graphs in the Extension to account for spikes, dips, and seasonality.
Re-run estimates at different times to smooth out BSR volatility.
