Knowing how to estimate your Amazon revenue is one of the first steps to growing your business. After years of selling on Amazon, I understand the struggles of trying to predict sales and stay ahead in the competitive market.
Fortunately, accurately estimating your Amazon sales is now easier than ever. In this guide, I’m revealing my pick for the best Amazon sales estimator on the market and reviewing other top contenders.
Whether you’re a seasoned pro or just starting out in Amazon FBA, finding the best product to sell on Amazon starts with using the best Amazon sales estimator tool.
Compare the Top Amazon Sales Estimators
| Tool | Rating | Free to Use? | Lowest Paid Plan | Discount |
|---|---|---|---|---|
| Jungle Scout | ★★★★★ (4.9) | Yes (Limited Version) | $29/mo | Up to 80% off |
| Helium 10 | ★★★★★ (4.9) | Yes (Limited Version) | $29/mo | Up to 20% off |
| Viral Launch | ★★★★(4.2) | 14-day free trial | $69/mo | Up to 40% off |
| AMZScout | ★★★★ (4.0) | Yes (Limited Version) | $50/mo | ✘ |
| Unicorn Smasher | ★★★(3.9) | Yes | $49.99/mo | ✘ |
| SellerApp | ★★★(3.1) | Yes (Limited Version) | $99/mo | ✘ |
What is an Amazon Sales Estimator Tool?
An Amazon sales estimator is a tool for predicting a product’s sales volume and profitability. Basically, it tells you how likely you are to make money from a product you’re considering selling on Amazon.
Sales estimators use historical Amazon sales data, trends and product rankings to help you make smarter business decisions. Personally, I use sales estimators to learn which products to sell (and which to skip out on), which fulfillment method I should use and how to manage my inventory.
How Does the Amazon Sales Estimator Work?
The Amazon Sales checker uses a smart algorithm to estimate sales figures. It looks at different factors to give precise insights, including:
- Product category
- Sales history
- Competition
- Market trends
The Best Amazon Sales Estimators of 2024
- Jungle Scout
- Helium 10
- Viral launch
- AMZScout
- Unicorn Smasher
- SellerApp
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Jungle Scout Amazon Sales Estimator in Detail
Our choice for the best Sales Estimator goes to Jungle Scout. The Jungle Scout Sales Estimator is a powerful tool that gives sellers instant access to sales data for millions of products. Better yet, the estimator is free for everyone to use.
How to Use the Jungle Scout Sales Estimator
- Go to the Jungle Scout website and navigate to the “Estimator” page.
- Enter the product’s Amazon Standard Identification Number (ASIN) or product URL into the search bar.
- Choose the marketplace where the product is sold, and enter the product’s price, category, and estimated monthly sales.
- Click the “Calculate” button to view the estimated sales volume for the product.
- Analyze the estimated sales data and use it to make informed decisions about your Amazon selling strategy.
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Helium 10 Amazon Sales Estimator in Detail
To gain detailed, accurate, and reliable information about the market space in order to ace the game, you need software that arms you with multiple tools in every aspect possible. Helium 10 software is a suite of over 20 diverse tools and features to help you make money on Amazon.
If you are an Amazon seller who curates the majority of your own Amazon product listings, Helium 10 is the sales estimator tool for you. It’s an all-in-one platform that gives you access to data at every step of the selling process.
Helium 10 offers powerful tools like Xray and the Profitability Calculator. Xray allows you to analyze product data and competitor information in real-time, while the Profitability Calculator lets you estimate sales volumes and make informed pricing decisions. In this article, we’ll take a closer look at how Helium 10’s Xray and Profitability Calculator can help Amazon FBA sellers grow their businesses and increase their profits.
How to Use the Helium 10 Profitability Calculator
- Log in to your Helium 10 account and navigate to the “Profitability Calculator” tool.
- Enter the product’s ASIN or product name into the search bar, and select the marketplace where the product is sold.
- Enter the product’s cost and other fees (such as shipping and handling) into the appropriate fields.
- Use the tool’s sliders and input fields to adjust other variables, such as the product’s price, estimated monthly sales, and product weight.
- Click the “Calculate” button to view the estimated sales volume and profit for the product.
- Analyze the estimated sales data and use it to make informed decisions about pricing, product selection, and more.
Viral Launch Amazon Sales Estimator in Detail
Viral Launch offers a diverse set of services to help your business gain excel in the Amazon marketplace. What really makes Viral Launch stand out from competitors is its personalization features. With a subscription, Amazon Sellers gain access to a personal consultant to walk them through the process and help fetch positive results.
Another tool Virtual Launch provides Amazon sellers is called “Market Intelligence.” It’s a software solution designed to ensure your product’s success in the market, as it provides you with previous sales, prices and hot new trends that dictate product success in the present day.
Viral Launch’s built-in calculator works the same as an Amazon sales estimator tool. It allows you to see the cost and profits of each Amazon product in different categories to help you obtain better sales potential. The software also claims to produce the most accurate results against its competitors, as it uses real-time and historical data to estimate monthly sales.
How to Use the Viral Launch Market Intelligence Tool
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Log in to your Viral Launch account and select the “Market Intelligence” option from the main dashboard.
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Choose the Amazon marketplace where you plan to sell your product.
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Enter a product keyword or ASIN to search for potential product ideas.
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Customize the search parameters by selecting the product category, price range, and sales rank.
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Use the search filters to narrow down the results and find products that meet your criteria.
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Analyze the estimated sales, revenue, and other data points for each product to evaluate its potential profitability.
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Use the “Opportunity Score” feature to quickly identify the best potential products and opportunities.
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Save your product ideas and download the data for further analysis and research.
AMZScout
Tools and Services to Start and Grow Your Amazon Business
- Find profitable and low-competition products
- Learn how to sell with private label, arbitrage, dropshipping, and wholesale
- Discover popular product keywords and verified suppliers
AMZ Scout Amazon Sales Estimator in Detail
The AMZ Scout Sales Estimator is a free Amazon sales estimator tool that is extremely easy to use and convenient for all users. This estimator calculates product sales by using its sales ranking on Amazon, so you’ll need to know the product’s sales ranking first. To find the rank, go to the product page on Amazon and scroll down to the Product Information section. Here, you will see the BSR listed under the “Amazon Best Sellers Rank” heading.
The AMZ Scout Sales estimator will ask you to pick the product category (appliances, electronics, home and kitchen, grocery and gourmet food, health and household, etc.) Then, you just need to enter the current rank of the Amazon product, and you will be presented with the average sales estimate.
Marketplaces that are supported by the AMZ Scout Sales Estimator include the USA, India, UK, Canada, Italy, Spain, Germany and Mexico, with the monthly sales estimates of the US marketplace being the most reliable amongst the rest of the locations mentioned.
How to Use the AMZScout Sales Estimator
- Go to the AMZ Scout website and navigate to the “Sales Estimator” page.
- Choose the Amazon marketplace where the product is sold, and enter the product’s ASIN or product URL into the search bar.
- Enter the product’s price, category, and estimated monthly sales into the appropriate fields.
- Use the tool’s sliders and input fields to adjust other variables, such as the product’s weight, shipping costs, and fulfillment method.
- Click the “Calculate” button to view the estimated sales volume and revenue for the product.
- Analyze the estimated sales data and use it to make informed decisions about your Amazon selling strategy, such as adjusting pricing, product selection, or advertising strategies.
Unicor Smasher
The right product can make all the difference in your business. With Unicorn Smasher, you can stack the deck in your favor. Our data-driven sales estimates show you exactly what’s selling on Amazon, and the detailed info we provide you for any listing lets you be sure you’re setting yourself up for success.
Unicorn Smasher Amazon Sales Estimator in Detail
Unicorn Smasher is a powerful Amazon Seller tool designed for sellers who want to take their product research to the next level. The tool allows you to quickly and easily estimate sales volumes for any Amazon product and provides reliable data to enhance your selling strategy.
The platform’s sales estimator feature allows you to quickly estimate sales volumes for any Amazon product, providing you with valuable insights into the potential profitability of a product before you decide to invest in it.
In addition to its sales estimator feature, Unicorn Smasher also offers a suite of other powerful tools designed to help Amazon sellers research, analyze, and optimize their products and listings: historical product data, competitor analysis, keyword research, and product tracking, to name a few.
How to Use the Unicorn Smasher Sales Estimator
Log in to your Unicorn Smasher account and navigate to the “Sales Estimator” tool.
Enter the product’s ASIN or product URL into the search bar, and select the Amazon marketplace where the product is sold.
Choose the product category and enter the product’s price, estimated monthly sales, and other data points into the appropriate fields.
Click the “Estimate Sales” button to view the estimated sales volume and revenue for the product.
Analyze the estimated sales data and use it to make informed decisions about your Amazon selling strategy, such as adjusting pricing, product selection, or advertising strategies.
Seller App
Advanced Product Intelligence to discover high potential, low competition products, and niches.
Seller App Amazon Sales Estimator in Detail
Seller App’s Sales Estimator helps sellers analyze the market and gain a competitive advantage by providing insight into the popularity and reliability of products across different categories. With every product ranked differently, the Sales Estimator feature helps sellers make informed decisions by estimating sales volumes and identifying opportunities to succeed on the Amazon platform.
The tool tracks down niches and categories that carry the best sales opportunities for their users to benefit from. When in a market, it is important to keep a keen watch on your competitors. Seller App Sales Estimator showcases how many units your competitors sell and what amount of units you must sell to dominate the market and reach the first page of Amazon with the right keywords.
How to Use the Seller App Sales Estimator
- Log in to your Seller App account and navigate to the “Sales Estimator” tool.
- Enter the product’s ASIN or product URL into the search bar, and select the Amazon marketplace where the product is sold.
- Choose the product category and enter the product’s price, estimated monthly sales, and other data points into the appropriate fields.
- Click the “Estimate Sales” button to view the estimated sales volume and revenue for the product.
- Analyze the estimated sales data and use it to make informed decisions about your Amazon selling strategy, such as adjusting pricing, product selection, or advertising strategies.
Amazon Sales Estimator: Key Terms to Know
Amazon Rank
Amazon Sales Rank assesses how well a product is selling compared to other products under the same category. If an Amazon product ranks number one in its category, that means it is the most popularly purchased item on the list.
If your product ranks at number 35, that means there are 34 other, similar items in your same category that are performing better than your products in terms of sales.
Best Seller Rank
Amazon Best Seller Rank, or “BSR,” is a rank that has been given to Amazon products on the basis of their orders compared to the rest of the products under the same category within a given time frame. You can easily access the BSR of any product on Amazon by heading to their product description.
What’s a Good Sales Rank on Amazon?
A good Amazon sales rank is one that is a lower number than the rest of your top competitors at the given time frame. If your product ranks number five in its category, that means there are four similar products with higher sales. If you’re ranked fifth out of five products in the category, this is a pretty unfavorable sales rank. But, if there are 100 products in that category, then your product is at a favorable level, outperforming 95 other products.
In short: the lower the Amazon product rank, the better.
Monthly Sales Estimate
The Monthly Sales Estimate is a projection of the number of units a product is expected to sell over the course of a month. This estimate is crucial for sellers as it helps them manage inventory, set sales targets, and adjust marketing strategies. The estimate can vary based on factors such as seasonal trends, promotional efforts, and changes in consumer demand. Understanding the Monthly Sales Estimate allows sellers to optimize their operations and enhance their market competitiveness.
Conversion Rate
The Conversion Rate is a metric that indicates the percentage of visitors to a product listing who make a purchase. A higher conversion rate signifies that a significant number of visitors are becoming buyers, reflecting the effectiveness of the product listing in attracting and converting potential customers. Sellers can improve their conversion rates by optimizing product descriptions, using high-quality images, and providing competitive pricing. Monitoring and improving this rate is vital for maximizing sales performance.
Why Do You Need an FBA Sales Estimator Tool?
On-page estimators like Keepa or Revseller have been around for some time, but why do we need them? The use of an FBA Sales Estimator is quite handy while dealing with sales on Amazon, offering a number of benefits:
- An estimate of the sales volume of the particular product, which helps you understand the market condition and make further business adjustments.
- The ability to spy on your competitors by telling you how many units they sell on an average. The tools also guide you on how many units you need to sell to become the king of the marketplace.
- Simplifying Amazon FBA research tasks with convenient, user-friendly interfaces. You can avoid the hassle that goes into preparing spreadsheets and managing data by gaining an estimate of the sales and use this time to invest in your business.
- A better insight on how to improve your sales and, therefore, establish your place in the market.
What is the Best Amazon Sales Estimator Tool in 2024?
There are a lot of good sales estimator tools available to help sellers estimate sales volumes and analyze the market. I dove into my top picks for the best Amazon sales estimators throughout this page, but I believe the Jungle Scout Amazon Sales Estimator stands out as the best tool due to its accuracy, user-friendly interface, and comprehensive features.
Jungle Scout’s Sales Estimator provides the most reliable sales estimates for Amazon products, helping sellers make informed decisions about their pricing strategy and product selection. The tool’s user-friendly interface makes it easy for sellers of all levels of experience to access valuable data and insights. Overall, Jungle Scout’s Sales Estimator is an essential tool for any Amazon seller looking to grow their business and increase their sales performance.
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Methodology: How I Chose the Top Amazon Sales Estimators
I personally tested the tools discussed in this article, some of which I continue to use regularly. Before writing this review, I delved into each tool by scouring their websites, reading customer feedback, and consulting other Amazon sellers for insights. To stay objective in my ranking of the best Amazon Sales Estimators, I compared them against each other using various criteria and assigned scores to each category.
The following factors were considered:
- Features and tools (30%): The quantity and quality of tools each tool offers. Bonus points were granted or unique features.
- Reputation and reviews (20%): I collected feedback from people within my personal network and from public review sites such as Google, Trustpilot, and Reddit and came up with a qualitative system for strong and poor reviews.
- Pricing (20%): Evaluated based on a cost-to-value ratio. Additional credit was awarded for tools that offer free services
- Interface UX and ease of use (15%): Intuitive tools with a simplified interface scored highest in this category.
- Customer support and education (15%): Amazon FBA can be complicated. Companies with a strong reputation for customer service, a thorough onboarding process and educational resources performed better in this category.
Have a question about my methodology? Feel free to reach out here.
FAQ: Amazon Sales Estimator
There are several ways to find estimated sales on Amazon. The best option is to use an Amazon sales estimator tool like Jungle Scout, which uses data and algorithms to estimate the number of sales a particular product has in a given time period. Another way is to check the Best Sellers Rank (BSR) of a product, which gives an indication of how well it is selling compared to other products in its category. Additionally, you can conduct market research and analyze competitor sales data to get an estimate of sales for your own products.
It’s important to note the word “estimator” — no Amazon sales estimator tool is going to be 100% accurate, but some are more reliable than others. The accuracy of Amazon sales estimators varies depending on the tool used and the quality of their data sources. Some estimators use more sophisticated algorithms and have access to real-time data, making them more accurate than others that rely on static data. It’s also important to consider the limitations of sales estimators, as they can only provide an estimate based on available data and cannot account for external factors such as promotions or sudden changes in demand.
Using an Amazon sales estimator tool can be valuable for any seller looking to succeed on the platform. By estimating potential sales, sellers can make informed decisions about which products to sell and how much inventory to order. This helps prevent overstocking or understocking, both of which can have negative impacts on a business. Estimating sales also allows sellers to set realistic goals and track their progress over time. Additionally, having a solid understanding of potential sales can help with
Several Amazon Seller platforms have free tools you can use, including Jungle Scout, Helium 10, Unicorn Smasher, Camelcamelcamel, Keepa and more. These tools can provide valuable insights into product sales history, trends, and competition. Some of these platforms offer a free trial period, while others have limited features available for free. It’s important to research and compare different tools to find the one that best fits your needs.
Another way to obtain Amazon sales data for free is by using the Amazon Best Sellers Rank (BSR). This rank is updated hourly and indicates how well a product is selling relative to others.
To find out your product’s sales performance, you can use the Best Sellers Rank (BSR) on Amazon. This is a ranking system that is updated hourly and shows how well your product is selling compared to others in its category.
To access the BSR for your product, simply go to the product page on Amazon and scroll down to the Product Information section. Here, you will see the BSR listed under the “Amazon Best Sellers Rank” heading. The lower the BSR number, the better your product is performing in terms of sales. For example, a BSR of #1 means that your product is currently the best-selling item in its category on Amazon.
However, it’s important to note that BSR does not provide the complete picture of your product’s sales performance. It only takes into account sales on Amazon and does not include sales from other channels such as your own website or brick-and-mortar stores.
To get a more comprehensive understanding of your product’s sales, you should also use tools like Jungle Scout or Helium 10 to track and analyze your sales data. These tools provide more detailed insights, such as total revenue, profit margins, and competitor analysis.
Methodology: How I Ranked Amazon Accounting Software
I personally tested the Amazon seller accounting software platforms discussed in this article, some of which I continue to use regularly for my own business needs. Before writing this review, I delved into each tool by scouring their websites, reading customer feedback, and consulting other Amazon sellers for insights. To stay objective in my ranking of the best Amazon accounting tools, I compared them against each other using various criteria and assigned scores to each category.
The following factors were considered:
Features and tools (30%): The quantity and quality of tools offered for Amazon accounting. Bonus points were granted for automation capabilities and unique features.
Reputation and reviews (20%): I collected feedback from people within my personal network and public review sites such as Google, Trustpilot, and Reddit.
Pricing (20%): Evaluated based on a cost-to-value ratio. Additional credit was awarded for tools offering a range of price points to increase accessibility for a broader range of sellers.
Interface UX and ease of use (15%): Intuitive tools with a simplified interface scored highest in this category.
Customer support and education (15%): Amazon accounting can be confusing. Companies that had a strong reputation for customer service and educational resources performed better in this category.
Have a question about my methodology? Feel free to reach out here.
FAQ Amazon Accounting Software
Yes, Xero seamlessly integrates with Amazon, offering a range of tools to streamline your accounting process. You can automatically import your Amazon sales, fees, and settlements directly into Xero, which is why it’s such a great choice for Amazon accounting.
Yes, you can connect your Amazon business account to QuickBooks online and all Amazon purchases (and details) will automatically be updated. Unfortunately this won’t transfer over to the offline version of QuickBooks.
QuickBooks and Xero are the best accounting software for Amazon FBA in my opinion, but the answer ultimately depends on what you’re looking for. I recommend trying different free trials and seeing what works best for you.
The best free accounting software for small businesses is Zoho Books. While its free version is limited, most small Amazon FBA business owners find that it offers just enough features to get the job done sufficiently.
